Sidestepping Apple: Companies rethink app strategies - CNN.com

Sidestepping Apple: Companies rethink app strategies - CNN.com: "Apple is willing to be the portal for those sales, but on its own terms -- and those are tough for most publishers to swallow. They can use their own web sites and control their own destinies, but that's slow and more importantly, cumbersome for customers who would overwhelmingly rather pay for and read content in as small a number of places as possible."